AUSTRALIA: QUICK UPTAKE OF DIGITAL PRINTING TECHNOLOGY OFFER LOCAL DESIGNERS CHANCE TO TEST PRODUCTS

AUSTRALIA’S digital textile finishing market is small and therefore challenging compared to markets in Asia, Europe or the US. Australian fashion and fabric manufacturers usually outsource finishing to partners in Asia, notably in China or India, but use local digital print companies for smaller runs and sampling, said Romeo Sanuri, general manager Next Printing, which offers digital printing services to textile customers from Sydney. This small-scale finishing capacity however is useful for Australian designers wanting to test the market with new ...


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