COVID-19 WILL DELIVER LONG-TERM TRANSFORMATIONS TO BRITISH AND IRISH BEAUTY BUSINESSES
May 2nd, 2020
While it is too early to assess the full impact of the Covid-19 pandemic on the UK personal care product sector, industry experts expect strategic changes to its supply chain, a growth towards innovative digital strategies and changes in consumer behaviour that will shape the industry in the long run.
Primarily, “we will all have to reflect on what the Covid-19 crisis has taught us,” Eleanor O’Connor, communications coordinator at Cosmetic Toiletry and Perfumery Association (CTPA) told SPC, stressing that these transformations would happen in other ...
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