DEEP DIVE – BODY MAPPING TECHNOLOGY
September 2nd, 2021
INTRODUCTION
The concept of bespoke tailoring and couture has long been regarded as the apex of clothing and textile making, given that it matches a garment closely to its wearer and intended use. Until now, such personal apparel has inevitably been expensive, given runs are individualised – indeed, bespoke has been the antithesis of mass-produced fast fashion. But with the advent of body mapping techniques and related products, and the related increasing efficiency of body scanning and its integration with design and production, the cost of bespoke ...
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