EU EXPANSION OFFERS TOBACCO SECTOR BOTH OPPORTUNITIES AND PROBLEMS IN BULGARIA AND CROATIA

BY MARK ROWE THE EXPANSION of the European Union (EU) eastwards has been welcomed by most industries, and the tobacco market is no exception, although the EU enlargement has also created a series of problems for the industry to manage. The accession of Bulgaria to the EU club in 2007 brought a significant tobacco industry player into the fold. The smoking prevalence in Bulgaria is high, about 50% of the adult population according to 2005 figures, and smokers in Bulgaria tend to smoke, on average, more than 20 cigarettes a day, making them one of the most ...


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