EU JUDGES RULING ON EU GEOGRAPHICAL INDICATIONS WILL PROMPT REVIEW OF PRODUCT NAMES BY SOME FOOD AND DRINK MANUFACTURERS
March 2nd, 2020
GEOGRAPHICAL indications can be controversial legal protections that some food manufacturers regard as being unjust restrictions on trade in quality food items that are inspired by traditional products.
Of course, for companies based in traditional production regions of goods such as Prosciutto ham and Irish whisky, they can be a Godsend – preventing illicit competition (as they see it) from banking on a reputation for taste that has been created by protected manufacturers in previous decades, even centuries.
So, court cases over geographical indications (or ...
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